Demo Coaching

Photo Credit: https://www.youtube.com/watch?v=vJvp1TCcCgg

I can help your demonstrators craft a story, create the data, write a flowing script, and present it with confidence. Read on for my FREE advice!

Demonstrating software is a complex skill. It requires technical knowledge, sales sense, and an ability to tell stories. My experience comes from a decade as lead demonstrator for the flagship system of CGI Advantage – a government ERP system. I delivered hundreds of hours of demos for deals that were individually worth tens of millions, including high-stakes scripted demos over several days.

Then I left and joined the government. Over the next ten years as City IT Director, I watched countless demos.

I can help your team sculpt their story, hone their delivery, and show clean data. I will help your team connect with the audience’s pain points.

Start with my free advice here: https://blog.tectonicspeed.com/2022/01/how-to-demonstrate-software.html A few keys from that article include:

• Show, don’t Tell - don’t point at things and say what they do… show it!

• Let the Demo Tell a Story - play the role of the user, with your software improving their process.

• It’s Not Training - don’t go down a rabbit hole of features and lose the narrative.

Now consider how personalized feedback can help your team.

When the coaching begins, will we meet online or in person? It’s best for us to work the same way your audience sees the demo!